HTML - Meta Tag Description
Search engines are the compasses of the web and help users navigate from site to site. Chances are, if you've used a search engine, you've probably seen the description meta tag in action.
Meta elements must be placed inside of the <head> element in order for them to be recognizable by web crawlers and bots. The <meta> tag generally requires the name and content attributes to be working together to present your web page in a good light.
HTML Code:
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<head> <meta name="description" content="Tizag contains webmaster tutorials." /> </head>
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The description meta element allows the developer to summarize the content that can be found on the page and is often the first chance you'll have to attract visitors. These brief narratives and hooks are often the only opportunity you'll have to generate a lasting first impression.
HTML Code:
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<head> <meta name="keywords" content="keyword, key keywords, etc" /> </head>
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Separate each phrase/word with a comma to create large lists. An example of the keywords meta tag for Tizag.com would go something like this:
HTML Code:
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<head> <meta name="keywords" content="HTML, XHTML, CSS, tutorials, tizag" /> </head>
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Keep in mind that driving traffic and having your site listed high in the search engine rankings is not as easy as placing keywords inside your meta element. The phrase "Search Engine Optimization (SEO)" was coined to describe the rigorous process involved in achieving rankings in search engines. While meta tags do play a small role in this process, they are by no means a one-stop shop for your SEO needs.
